The real results come in month 3.

We need to test and collect data, then optimise our processes before we can understand where to put our marketing budget for maximum efficiency and ROI.

I specialise in a wide variety of digital marketing channels including SEO, paid social (Facebook, Google Ads, LinkedIn), Conversation rate optimisation, CRM building, AI implementation, email marketing, and marketing automation.

Over the years, I’ve built and executed strategies using hyper-targeted ads, social listening, and AI-driven insights to optimise campaigns.

This includes creating workflows that automate entire sales funnels and using advanced segmentation to maximise ROI. My approach combines content strategy, ad targeting, and CRM management to ensure consistency across all channels

In today’s digital world, quality content is the backbone of website success and SEO.

Well-written, keyword-rich content boosts visibility on search engines, helping your site rank higher and attract more traffic.

Engaging articles and clear structure keep visitors interested, build trust, and showcase your expertise.

This improves user experience, reduces bounce rates, and positions your brand as an authority in your industry.Great content also drives conversions, turning readers into customers with persuasive messaging and strong calls to action.

In short, We can provide you high quality content which is essential for thriving in a competitive online space.

Social media marketing can significantly grow your audience and boost engagement.

Targeted campaigns ensure your message reaches the right people, while engaging content—like visuals, polls, and interactive posts—captures attention and encourages participation.

Using analytics to understand audience behaviour allows you to tailor strategies for maximum impact. Building a sense of community through regular interactions and user-generated content fosters loyalty, while paid ads amplify reach cost-effectively.

In short, social media marketing combines targeted content, data insights, and advertising to create a strong, engaging online presence that drives growth.

The right digital marketing agency understands both your current needs and future goals. They won’t promise overnight success but focus on sustainable, strategic results.

Key traits to prioritise:

Collaboration: They align strategies with your business goals.Transparency: Regular updates and honest reporting build trust.

Proven Results: Look for case studies, reviews, and testimonials.

Realistic Promises: Avoid quick fixes; genuine success takes time.

By choosing a partner with these qualities, you’ll set the stage for long-term growth and measurable results.

Partnering with an internet marketing agency can give businesses of any size the edge they need in today’s digital world.

Here’s why:

Wider Reach: Market your brand 24/7, globally, without geographical limits.Cost-Effective: Tailored strategies maximise results without breaking the bank.

Targeted Campaigns: Personalised marketing boosts engagement and conversions.

Stronger Relationships: Agencies help maintain loyalty through consistent online engagement.

Stay Competitive: Keep ahead of digital trends with expert insights.

Access to Expertise: Get specialist skills and tools without hiring in-house. In short, an internet marketing agency offers the scalability, precision, and resources to help businesses grow and succeed online.

I consistently invest in top-tier digital marketing courses, such as the "Kai Bax Marketing Mastery Program" and Jeremy Haynes’ "Master Internet Marketing Course."

I’m part of several high-net-worth groups, connecting with successful marketers and tech developers from platforms like Facebook and Instagram.

These networks give me early access to emerging tools and strategies before they hit the mainstream market, allowing me to implement the latest techniques into client campaigns

I’ve transformed Ivanmed’s revenue from £300k to £1.7M in a year with CRM management, lead generation campaigns, and marketing automation. Similarly, I achieved a $1.33 cost per lead for a supplement client by leveraging data layering for efficient ad account launches.Success in online growth lies in a data-driven approach.

By conducting in-depth research using AI social listening tools and SWOT analyses, I craft customised marketing strategies that optimise every digital touchpoint.

Tailored Frameworks: Bespoke strategies aligned with brand identity and KPIs ensure maximum impact.

Omni-channel Personalisation: Detailed audience analysis drives engagement, revenue, and brand loyalty.

Continuous Optimisation: Regular monitoring with tools like Google Analytics refines campaigns for ongoing results.

Cost-Effective Solutions: Scalable, budget-friendly strategies maximise ROI without unnecessary spend.

This combination of personalisation, precision, and proven techniques consistently delivers measurable growth for my clients.

My lead generation approach hinges on hyper-targeting. By using social listening and data layering, I uncover untapped audiences, bringing in high-quality leads at a lower acquisition cost.

For conversion rate optimisation (CRO), I craft personalised email sequences, automated workflows, and retargeting ads tailored to the pain points and interests of specific audience segments.

I continually test subject lines and creatives to boost open rates and engagement.

Conversion Rate Optimisation: The Key to ResultsAttracting visitors is vital, but CRO is what turns them into loyal customers. It refines the entire customer journey for maximum results.

Streamlined User Experience: Simplifying navigation and creating clean landing pages improves usability and encourages interaction.

Mobile and Voice Search Optimisation: With mobile and voice search on the rise, ensuring your site is accessible across all platforms is essential.

Secure Transactions: Trusted payment systems reduce friction at checkout, building customer confidence and driving sales.

By combining hyper-targeted lead generation with personalised, optimised communication, CRO becomes a fine-tuned system that moves prospects seamlessly through the sales funnel.

Success for me is all about the data. I build custom reports inside HubSpot and other CRM systems to track KPIs like ROI, CPA, and conversion rates.

But a successful digital marketing strategy goes beyond just numbers.

To truly excel, it's essential to assess your current and future marketing needs. This means taking a holistic view, understanding where you are now, and where you aim to be.

A strong strategy doesn't promise immediate results; instead, it focuses on creating a sustainable path to growth.

I create granular reports that show exactly which audiences or keywords are driving the most revenue, allowing me to scale quickly and efficiently.

However, it's equally important to identify needs and gaps in your current strategy. This involves collaborating with a team of experts who can offer insights and align efforts with your goals.

Tracking also includes measuring engagement metrics such as email open rates, ad fatigue, and customer journey touch-points.

Consistent and transparent reporting is crucial here, ensuring you have a clear view of progress and can make informed decisions based on real-time data.

Ultimately, choose an agency or strategy with proven successes, client testimonials, and outstanding reviews. This track record is your assurance of quality, much like the data-driven insights that fuel my approach.

I use a wide range of marketing tools, including HubSpot for CRM and automation, Google Analytics for tracking, ClickFunnels for building sales funnels, and various social listening tools to uncover hidden audience insights.

For ad management, I utilise platforms like Facebook Ads Manager and Google Ads, and for advanced SEO, I rely on tools like Ahrefs and AI-powered page analysers that give me a competitive edge

AI is central to my approach. I’ve built AI chatbots that handle customer objections and even close sales by qualifying leads automatically.

I’ve also developed AI-powered webinars that can autonomously guide potential clients through product demos.

In addition, I use AI tools to compare competitor content and optimise SEO strategies, helping clients rank higher and drive organic traffic faster​

I use data-driven insights from social listening tools and audience segmentation to craft content that directly speaks to the target audience’s needs.

My approach involves creating marketing ‘blitzes’—content campaigns centred around specific services or products, broken into daily topics that keep engagement consistent.

The focus is always on personalisation and ensuring that content is relatable, whether it's a blog post, email sequence, or ad copy​

My SEO strategy is both technical and content-driven. I conduct deep competitor analysis using tools like Ahrefs and advanced AI tools to identify gaps in content.

This involves running crawl error reports and checking HTTPS status codes to ensure your site is accessible and secure.

I then optimise both on-page elements like meta descriptions and off-page elements such as backlinks to enhance your site's visibility and authority.

To further solidify your online foundation, I optimise site speed, audit redirects, and eliminate duplicate content.

These technical adjustments increase your website’s crawlability and indexability, making it easier for search engines to rank your site favourably.

I also add structured data markup, which helps search engines understand your site's content better, and facilitate site migration when necessary.

Leveraging AI, I adjust content based on search trends to ensure that the site answers the questions users and search engines are looking for. The result is higher rankings and increased organic traffic.